Beretta's Spring 2012 Mail Order Catalog in Homes This Week

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Now in its eighth year, Beretta U.S.A.'s Spring mail order catalog arrives in homes this week, providing shoppers across the country a first glimpse at the new spring apparel line for those who cannot wait for warmer months to come. "Beretta is excited to follow up our successful fall/winter catalog with our highly anticipated spring/summer version. We continue to offer high quality clothing, accessory and pro shop items to enhance a customer's lifestyle pursuits and adventures. To complement our consumers' ever-evolving shopping habits, we've launched a Beretta Catalog App for Apple® iPads™ and is a great way to peruse the catalog and order your favorite Beretta products," said Ryan Muety, Beretta USA's Director of Marketing and Consumer Direct.

The Beretta mail order catalog features apparel for men and women, along with a host of accessories such as knives, shooting glasses, belts, hats and gloves. Highlighted apparel lines include offerings for the upland hunter, clay shooting enthusiasts, and seasonal casual wear in addition to a selection of new Beretta branded polo shirts, t-shirts and caps.

Designed to reflect a selection of apparel and accessories most appropriate for the season, the spring catalog features an extensive collection of casual wear appropriate for a weekend getaway or spending the day with your favorite firearm. The new Heritage Line highlights the spring collection; constructed of comfortable and soft cotton pique, its easy fit and vintage style may be the most comfortable thing you will ever wear. Beretta Signature Polos, Bamboo Tech wear, chinos and jeans round out Beretta's casual collection, making you the best dressed person anywhere you go.

Each issue of the catalog includes a selection of gun accessories such as holsters, optics and choke tubes, as well as various luggage pieces, range bags, and gun and ammunition cases. For the tuned-in and tech-savvy Beretta customer, the 2012 spring mail order catalog is now available for Apple® iPads™ with the Beretta Catalog App. As always the merchandise in the catalog is available online at Beretta's website (www.berettausa.com) and customers can request a copy of the catalog there or by calling 1-800-BERETTA.

Beretta, established in 1526, is the oldest industrial dynasty in the world tracing its roots through 16 generations of continuous family ownership. Firearms bearing the Beretta name have been sold for almost 500 years. Beretta USA Corp. was founded in 1977 and supplies the standard sidearm to the U.S. Armed Forces. Today, Beretta manufactures, distributes and markets a complete line of firearms, accessories and apparel. Beretta also owns and operates six retail Beretta Gallery stores worldwide.