I am a business student performing market research for a professor of ophthalmology who developed a material that is invisible to deer. Through scientific research, he determined that deer cannot see a certain shade of blue. In keeping with requirement that hunter wear a material that is 85% blaze orange, he mixed the orange with a lower wavelength to produce a material that is invisible to deer up to approximately 20 feet. Science has proven that this is successful. This material can be made into any type of garment.
The question is, would a material invisible to deer help hunters using either rifles or bow and arrow? Is successful deer hunting more based on sight, smell, or sound? How much of an advantage is it to be invisible to deer? Would you, as hunters, be interested in buying something like this? Should this cover the full body or is a vest enough?
If there is a strong interest, this material can be on the market as soon as early next year.
Thank you for your help.